Online Marketing and Communications Coordinator

Location: Washington, D.C.
Supervisor: Vice President for Online Marketing and Communications

Position Description

 

The Online Marketing and Communications Coordinator coordinates the Online Marketing and Communications team’s daily activities, including Website, marketing, and online outreach campaigns in a fast-paced and innovative environment. The Coordinator helps manage our Wildlife Adoption Center (www.WildlifeAdoption.org), social networking Websites (such as Facebook, MySpace, YouTube and other profiles) and promotional campaigns.

With over 750,000 e-supporters and several high-traffic Websites, Defenders is an industry leader in online fundraising, advocacy, and education. This is an excellent opportunity to get hands-on experience with Websites, online marketing, and online outreach campaigns in a fast-paced and innovative environment.

Essential Duties and Responsibilities


Wildlife Adoption Center (www.WildlifeAdoption.org):


  • Manage administrative aspects including product management, ordering, and inventory tracking
  • Manage Adoption Center strategy/design timeline
  • Help develop marketing strategy and marketing ideas for Adoption Center
  • Project manage various elements of Adoption Center marketing strategy, such as working with vendors to develop Adoption Center flyers and other marketing materials
  • Coordinate activities with various vendors to ensure that promotions are coordinated and deadlines are met Conduct new and competitive research

Online Campaigns:

  • Assist in developing, strategizing, and managing Google AdWords and other ad words campaigns
  • Assist in maintaining and cultivating Defenders’ online communities, including approving friends and monitoring comments on social networking sites (e.g., MySpace.com and Care2.com), writing and posting action items and blog entries, etc. Assist with copywriting and editing for e-mail campaigns and Websites as appropriate

General/Administrative:

  • Schedule and coordinate meetings for Online department
  • Conduct special projects (e.g., helping produce Web pages)
  • Provide administrative support to the Vice President of Online Marketing and Communications, including managing expense reports, making travel arrangements, and organizing team events

Perform all other related duties as assigned.

Qualifications

Education:  Bachelor’s degree (B.A./B.S.) or equivalent. B.A. in Marketing or related discipline

Experience:  1+ years of project management, administrative, and/or marketing experience, preferably in an environment where extensively using Internet Websites and technologies

An equivalent combination of education and experience may be accepted as a satisfactory substitute for the specific education and experience listed above.  Ultimately, enthusiasm and the skill sets below are most important.

Other Qualifications:

1. Required qualifications:

  • Excellent organization and research skills with strong attention to detail
  • Proficiency in Microsoft Word and Excel
  • Strong written communications skills
  • Strong interpersonal skills
  • Flexible work style

2. Desired qualifications:

  • Marketing experience, especially Internet marketing skills
  • Project management experience
  • Technical savvy including knowledge of Dreamweaver (or other Web editing software), HTML, Photoshop, and Convio
  • Proficiency in Microsoft Project and Powerpoint
  • Strong copy editing skills
  • Knowledge of general conservation/environmental issues

How To Apply

Interested applicants please reference Online Marketing and Communications Coordinator in your subject line and submit a letter of interest, along with your resume and salary history (must be included to be considered) to us via e-mail at: HR@defenders.org

It is the policy of Defenders of Wildlife to provide equal employment opportunity to all qualified individuals without regard to their race, color, religion, national origin, sex, age, disability, or any other characteristic protected by law, in all personnel actions.